JMR Watches
The Coconut
The Coconut
Born from bath night. Built for everything else.
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Backed by a 24-Month Limited Warranty
Every new JMR watch is covered against defects in materials and workmanship for 24 months.
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The Story
The Coconut started in a place where very few respectable watch designs begin: my daughter's bathtub.
Somewhere between rinsing Coconut Curls shampoo out of her hair and cleaning up a floor that looked like it had been hit by a tropical storm, I had a thought.
I wonder if I could make a watch look like a coconut.
A few months of sourcing components later, The Coconut was born.
Proof that inspiration can strike anywhere. Even while you're getting absolutely soaked by a three-year-old.
The Watch
A creamy white dial, gold indices, bright orange hands, and a rich brown ceramic bezel give The Coconut its unmistakable tropical personality.
Housed in a 40mm stainless steel dive case and powered by the dependable Seiko NH35 automatic movement, it's a mechanical watch that doesn't take itself too seriously.
It comes with a brown leather strap and a stainless steel bracelet, allowing you to dress it up, dress it down, or wear it somewhere that doesn't involve cleaning shampoo off the bathroom ceiling.
Technical Specifications
| Movement | Seiko NH35 Automatic |
|---|---|
| Case Diameter | 40mm |
| Case Thickness | 13.2mm |
| Case Material | 316L Stainless Steel |
| Crystal | Sapphire |
| Water Resistance | 200m / 20 ATM (case rating) |
| Bracelet / Strap | Brown Leather Strap and Stainless Steel Bracelet |
Additional Details
120-click unidirectional bezel
Brown ceramic bezel insert
Gold hour markers and orange hands
Exhibition caseback
20mm lug width
Shipping & Availability
Each JMR watch is hand assembled in Michigan.
Estimated build time: Ready to ship — typically 2–3 business days
Shipping timelines depend on the watch's availability and build requirements. Estimated delivery times are shown at checkout.
